VOW Labels Unique Scheme Inviting Re-Sellers To Apply For Longer Credit Terms A 'Game Changer'

VOW has acclaimed its unique new “no cost or catches” scheme under which resellers can apply for 30-day extensions to their current credit terms as a “game-changer”.

The initiative, the first of its kind from a broad line business and facilities supplies wholesaler, is open to all resellers throughout the UK. The scheme is powered through a bespoke agreement VOW has concluded with giant financial services group American Express, which is advertising the initiative using the strapline “supercharge your cashflow.”  

VOW managing director Adrian Butler said: “We’re really excited to be offering this game-changer, which has been a year in the making. It will see resellers currently with payment periods of 60 days, for example, now potentially extending them to 90, following a simple application process. The scheme has no cost or catches for resellers, who’ll deal directly with us, not a third party.  

“Resellers will be able to use the cash freed-up for any purpose they like, including supporting growth plans, attracting new business, safeguarding existing revenue or simply easing any cash flow pressure. We developed the scheme following conversations with resellers about what’s important to their businesses.”

VOW says it briefly previewed the scheme at its mid-year event earlier this month in Northamptonshire. This was attended by about 60 resellers in the VOW Venture enhanced partner accreditation programme, plus company suppliers and staff.

Adrian said: “Even this low-key mention has generated a significant response, with numerous resellers already showing serious interest in securing the benefits of the extended terms.”

Other UK-based resellers interested in taking advantage of the longer payment periods should register by emailing gamechanger@voweurope.com.


VOW Venture’s Virgin Wines Service

The VOW Venture Programme has launched its Virgin Wines service to all partners as a value added provision to drive incremental sales.

Part of the Virgin family, the Virgin Wines brand is not only well known, it’s also one of the world’s most irresistible names. VOW Venture’s special partnership with Virgin Wines will allow reseller partners to benefit from an exclusive corporate rate card for single, duo, trio, half dozen, dozen and bespoke wine choices.

Reseller partners can benefit from the service and help increase their sales by offering a case of wine as an incentive for orders over a certain value or as a personalised reward to loyal customers. They can also utilise the Virgin Wines service as a welcome incentive for new customers. Additionally, the service can be used to reward staff members for company schemes such as employee of the month or long service awards.

Martin Weedall, VOW’s National Sales Director, comments: “We’re very excited to launch this service to our VOW Venture partners and they could really take advantage of the preferential rate by stocking up for corporate events or internal functions. They can also choose a personalised, bespoke single bottle as a unique corporate giveaway or incentive.”

He adds, “The Virgin Wines brand is associated with quality and reputation and our partners will get exactly that. They will be able to choose from a selection of 500 boutique quality wines sourced smartly from independent winemakers who make their product for love, not money.”

Virgin Wines is the UK’s fastest growing online wine retailer, selling award-winning and unrivalled products from bottles of bubbly to powerhouse Californians, artisanal Austrians and German Rieslings to exceptional bottles of Sancerre-trouncing Sauvignon Blanc. VOW Venture partners will be able to select their requirements and orders will be sent directly to a destination of their choice.

Martin Weedall, National Sales Director


Banner awarded four year Scottish Government framework agreement

Banner has been awarded a framework agreement lasting up to four years by the Scottish Ministers for the provision of IT consumables.

Banner, which has a strong track record in helping the public sector to reduce its expenditure, will become the key supplier of IT consumables to government departments and public bodies across Scotland.

The bid was a team effort with many people across Banner demonstrating huge commitment and resourcefulness to achieve this result. Banner is looking forward to giving the highest levels of support to the Scottish Government and its partners over the coming years.


Green Light: Full Event Review

Opening to over 350 reseller delegates on 2nd December at the Birmingham Hilton Metropole, Green Light once again raised the bar as the industry’s premier event.

80 exhibitors including headline sponsors ExaClair, ACCO and Fellowes showcased new products and latest innovations at the exhibition to help resellers kick start plans for 2017. VOW’s Immersive Experience walkthrough stand took centre stage in the exhibition area with its showroom-style layout that featured reception, washroom, kitchen, office, meeting room and classroom environments with products relevant to each area.

Some of the product highlights from the exhibition included:

  • The premium boutique range of Rhodia books by ExaClair
  • New additions to the Guildhall filing range aimed at the legal and professional sectors
  • New Iderama products such as document wallets, lever arch files, elasticated ring binders and multipart files
  • New style of Europa notebooks that can be sold to customers across different sectors including retail and education
  • The new Fellowes range of “sit stand” solutions and new ergonomic products
  • The new Polaroid Play 3D Pen that is only commercially available from February 2017
  • ACCO’s speedy Fusion Laminators
  • AF International’s technology cleaning products and preview of its new look brand
  • Range of bright staplers and environmentally friendly products from Rapesco
  • Rexel’s ActiVita wellbeing range and auto feed shredders
  • Keurig coffee brewer machines

Read the full event review on the VOW Europe website.


VOW Reports Hugely Successful Launch Furniture Range Designed To Deliver Unbeaten Mix Of Quality And Value

VOW, the UK’s largest business product and facilities supplies wholesaler, has reported a “hugely successful” launch of its exclusive First Range of office furniture.

Intended to provide an unsurpassed combination of quality and value, the range also aims to satisfy the vast majority of reseller furniture requirements.

The company said 20 per cent of the resellers in the VOW Venture enhanced partner accreditation programme attending the unveiling event at the Royal Armouries Museum in Leeds placed immediate orders and the range is already accounting for a fast-rising proportion of its furniture sales.      

First Range contains 130 products, covering 85 per cent of all furniture enquiries VOW receives from dealers. Elements include desking, storage and seating suitable for multiple office environments, plus items for reception, bistro and breakout areas.

The range includes both new products and established VOW offerings, which have had their prices reduced to fit its affordability principle.

Examples of furniture available in First Range include radial desks and pedestals for less than £120, mesh task contemporary look chairs for under £35, reception chairs for less than £25, and multi-purpose stacking chairs for about £16.  

VOW managing director Adrian Butler said: “We wanted to offer dealers a range covering almost all their needs, while providing unbeaten standards of craftsmanship and pricing. We’ve launched First Range now because we really feel we’ve achieved these aims and the early signs are that the launch period is proving hugely successful. We’ll now enhance the range on a quarterly basis.”

First Range is reinforced by VOW’s service, which includes a uniquely late deadline of 4.30pm by which customers can place orders for next day delivery within Britain. The company also offers free carriage for orders worth over £250. In addition, the delivery and installation service – by trained, specialist furniture fitters – includes full packaging removal, product cleaning and tutoring on the furniture’s functionality, if required.   

Attendees at the one-day launch event heard about the thinking behind First Range and VOW’s plans for its future. They also received interactive training in tailored sessions, centred on collaborative working, wellbeing and ergonomics, with staged room layouts displaying First Range items. In addition, resellers and their sales people attending were provided with product knowledge and, following the event, received comprehensive marketing and training materials.   

Adrian said: “This was the first event of its kind we’ve staged and we’re delighted at how it went. On top of being given the chance to appreciate directly First Range’s quality, attendees heard about key trends in the furniture market its products satisfy. They also learned about extensive value-added services we provide that help them to use the range to exploit opportunities, grow their businesses and increase margins.”   

Reacting to First Range’s launch, VOW customer Albert Sterry, of Dublin-based Codex Office Solutions, said: “I’m really impressed by the furniture and the pricing. It’s a great range of desks, storage and seating, which meets customers’ demands and price points. The lead time is impressive and, with the stock behind each product, what’s not to like? Well done, VOW, and keep up the good work.”     

The next First Range roadshow event, to which VOW Venture resellers will be invited, takes place at the Allianz Stadium, Hendon, north London, on 11 October.